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Know Your City Campaign

This campaign was initiated in three cities of Uttar Pradesh, namely Lucknow, Kanpur and Allahabad. The objective of this campaign was to sensitize the non-poor youth towards the contribution of urban poor in city and establishing them as city makers. Under this campaign, pamphlets reflecting the contribution of urban poor were distributed amongst the non-poor middle class and a photo-exhibition was organized in which different occupational groups were displayed and a discussion session was organized in each city. A short film named A tale of unrecognized city makers was screened followed by an interactive discussion.

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